Free Inspiration Guide
The Tri-Valley is stepping onto the global stage! Visit Tri-Valley is proud to join the East Bay Coalition as an official Alliance Partner of the Bay Area Host Committee (BAHC). This partnership supports efforts to elevate the region during Super Bowl LX and the FIFA World Cup 2026TM.
Together with Visit Berkeley, Visit Pleasant Hill, and Visit Walnut Creek, we are committed to sharing the East Bay’s story of innovation, hospitality, and community, starting right here in the Tri-Valley.
These global events represent more than just big games. They bring a surge of regional visitors, international attention, and exciting opportunities for community connection and economic benefit. As part of the Bay Area Host Committee Alliance Partnership, Visit Tri-Valley will help connect local businesses to high-visibility opportunities. This includes themed viewing parties, exclusive promotions, regional marketing, media features, and more.
● Sign up as a preferred lodging provider Visit the Crew Lodging Portal »
● Apply to be a preferred provider of services (transportation, entertainment, etc.) Join NFL Source »
● Learn more about the partnership and promotional opportunities View the Tri-Valley Playbook »
By signing up, your business may benefit from:
Inclusion in Visit Tri-Valley’s “Big Game in the Tri-Valley” marketing campaign
Social media highlights and email features
Exposure through regional promotions tied to BAHC
Cross-promotion with other East Bay destinations
Access to additional marketing resources or event toolkits as they become available Let’s work together to make sure visitors and locals alike know where to go for unforgettable East Bay experiences!
The Bay Area Host Committee (BAHC) is the region’s first long-term sports entity, dedicated to uniting the Bay Area through sport by building pride, connecting communities, and reenergizing the region. As a nonprofit, BAHC partners with local teams, civic leaders, and businesses to bring world-class sporting events to the Bay Area—driving lasting economic, cultural, and social impact. BAHC is proud to have Boston Consulting Group (BCG), EA SPORTS, Kaiser Permanente and other visionary organizations as founding partners, supporting its mission to bring communities together and create lasting legacies through world-class events and sports. For more information, visit www.bayareahostcommittee.com
The East Bay Coalition is a partnership between Visit Tri-Valley, Visit Berkeley, Visit Pleasant Hill, and Visit Walnut Creek—formed to shine a spotlight on the East Bay’s creativity, diversity, and hospitality during global events and beyond.
