Visit Tri-Valley Cultural Tourism Advisory Group

VISIT TRI-VALLEY CULTURAL TOURISM ADVISORY GROUP
SUB-COMMITTEE MEETING
VISIT TRI-VALLEY OFFICES
5075 HOPYARD RD. SUITE #240, PLEASANTON, CA
Thursday, February 13, 2025 / 1:00pm-3:00pm PST

This Sub-Committee meeting of the Cultural Tourism Advisory Group is convening to discuss in the key opportunities for future planning of a signature Tri-Valley event that will bolster cultural assets and tourism engagement for the community.

Facilitator
Richard Peterson – President & CEO
U.S. Cultural & Heritage Tourism Marketing Council

THE AGENDA
1:00PM – All
CTAG Sub-Committee Meeting Introductions

1:05PM-1:30PM – Facilitator
Review /discussion of CTAG Survey Insights from December 2024

1:30PM-2:00PM – All
Idea sharing to review Survey Insights: assess core
concepts for event development; with future Event Center
as part of future activation.
Review of current events in the Bay Area (via handout)

2:00PM-2:15PM – All
Sub-Committee share-out of top event concepts, themes and
Ideas for collective review.

2:45PM-2:55PM – All
Discussion of the share-out ideas gathered and collective force
ranking of the top ideas to move forward to next step review.

2:55PM -3:00PM – Facilitator
Next steps for Sub-Committee follow-ups for March 13, 2025, meeting.